Heike Mertins, MA : Target Marketing for Massage Therapists
RMT Master Class Series: March 8, 2008
University of Waterloo, Arts Lecture Hall Room 208
Marketing is often one of the most confusing aspects of opening, operating and growing a business, but it doesn't have to be. Learn how you can make marketing work for you. Ms. Mertins will discuss traditional health care marketing practices, current trends in health and complementary care and how to incorporate this information.
into your business' marketing strategy. In addition, she will discuss strategies for determining where and how to get the most for your marketing dollar, based on the type of practice you run.Heike Mertins graduated with Honours from UW and holds an MA from Wilfrid Laurier. For over 20 years Ms. Mertins has worked with people, businesses and organizations to develop and implement strategies that take their businesses, programs and lives to the next level. Ms. Mertins is an expert in structure and strategy, introducing new and innovative ideas to solve old problems.
Many years ago, Ms. Mertins realized that following what everyone else is doing in the market place is not the most effective way to grow one's business. Since then she has been educating others on how to create and implement innovative marketing strategies to better meet existing client's needs and connect more effectively with future clients.
Please register to attend or get additional information by contacting Carol at:
519-342-1075 or carol@qswellness.ca